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ZZ Link

UX/UI and Brand design for a Checkout.

With the pandemic, many retail stores had to close their doors and this directly impacted the result. Digital Transformation proved to be even more essential at this point and helped keep many jobs, as it allowed salespeople to continue their sales by approaching customers remotely. ZZlink is an enhancement of functionality for payments via link.

 

 

"Share a payment link with your customer from anywhere in Brazil and sell products with just a few taps on the screen."

I developed the visual identity, such as logo and color palette. Black and white was adopted in order not to interfere with the individuality of the identity of the other brands in the group.

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The project

The project was developed in 2019/2020. I felt it was important to propose a new design that maintained the original project's objectivity while meeting the luxurious concept of the brands.

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The process involves five screens to complete the payment. The screens display illustrated steps to assist users who are not familiar with online payments.

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  • Purchase Summary - Data conference

  • Choosing the payment method - Pix, Credit Card and Bank Slip

  • Payment screen 

  • The card data verification step is illustrated

  • Last check and purchase confirmation.

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The desktop version was designed to be as similar as possible to the mobile version, the same elements are duplicated on the screen to maintain the visual appeal.

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